IRISReception & calls, 24/7MAXSales assistantARIAMarketing specialistOPSData analystCOREAdmin & recruitment
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The Leadways team

Five specialists. One shared context.

Each agent owns one part of the work, with its own rules and limits. Together they pass the context along, so every request moves to the next step without being re-explained.

IRIS handling an incoming call, with live transcript and next step IRIS · on a call

Reception & calls · 24/7

IRIS

Answers every call and message, understands the request and moves it to the right next step, day and night.

  • Answers calls and messages when your team can’t
  • Qualifies the request and books meetings
  • Sends a clear summary after each call
  • Transfers to a person when it matters

Hands off to MAX for new opportunities · CORE for admin requests

Explore IRIS
MAX preparing a follow-up email for approval MAX · drafting follow-ups

Sales assistant

MAX

Researches prospects, qualifies companies and prepares follow-ups so your sales team spends its time in conversations.

  • Researches companies and decision makers
  • Drafts follow-ups in your tone, for approval
  • Keeps the CRM complete and current
  • Flags deals that are going quiet

Hands off to ARIA for nurture content · OPS for pipeline analysis

Explore MAX
ARIA turning a business update into a content brief ARIA · writing a brief

Marketing specialist

ARIA

Turns what happens in your business into briefs, content plans and coordinated marketing work.

  • Writes briefs from real business moments
  • Plans and drafts content for review
  • Keeps the editorial calendar moving
  • Coordinates campaigns across channels

Hands off to MAX for warm leads · OPS for campaign results

Explore ARIA
OPS performance overview comparing periods OPS · comparing periods

Data analyst

OPS

Compares performance over time, spots anomalies and turns raw numbers into a brief you can decide from.

  • Explains what changed and why
  • Compares periods, teams and offers
  • Flags anomalies and data-quality issues
  • Explores scenarios with stated assumptions

Hands off to CORE for follow-up actions · leaders for the decision

Explore OPS
CORE coordinating candidate interviews in a messaging thread CORE · scheduling interviews

Admin & recruitment

CORE

Handles the admin that piles up and supports hiring, from job description to interview schedule.

  • Prepares documents and checklists
  • Writes job descriptions from your notes
  • Screens applications against your criteria
  • Schedules interviews and reminders

Hands off to IRIS for candidate calls · managers for the final choice

Explore CORE
The Leadways AI Brain, the shared business context

Leadways AI Brain

What they share, and what they don’t.

The agents work from one business context that you approve and keep up to date. Access still follows each role.

Shared by the team

  • Your company, offers and prices
  • Tone of voice and rules
  • Client history and open requests
  • Current priorities

Controlled per agent

  • Each agent sees what its role needs
  • Sensitive actions need approval
  • Exceptions go to a named person
  • Every action is traceable

Discovery call

20 minutes to find your first priority.

Show us one process that slows your team down. We tell you honestly what the agents would do, what stays human, and whether it is worth building.

  1. 01 Pick a slot
  2. 02 20-minute call
  3. 03 Leave with a first priority